New entertainment partnership with Roku
Global content creator, producer and distributor Endemol Shine Group today announced the launch of three channels in the US with TV streaming pioneer Roku®, in addition to partnering with Roku for the launch of The Roku Channel in the UK.
Reel Truth Crime, DIY Daily and Wipeout Xtra are available on The Roku Channel in the US, which is the home for free and premium entertainment on the Roku platform. Powered by streaming technology partner Wurl, the three originally created consumer facing brands feature a host of shows from Endemol Shine Group’s rich content archive.
In addition to the launch of the US channels, Endemol Shine Group have also partnered with Roku in the UK for the launch of The Roku Channel. Content from Endemol Shine’s library such as Animal Park, Bananas in Pyjamas, McLeod’s Daughters and Wipeout (Australia and Canada) are available on The Roku Channel with no subscriptions, fees or logins. The Roku Channel is available on Roku® streaming players, Hisense Roku TVs, plus NOW TV and Sky Q devices.
Kasia Jablonska, Head of Digital Distribution and Monetisation, Endemol Shine Group, said, “Roku are market leaders in the TV streaming space. We’ve had a successful partnership for a while now and we are delighted to extend this partnership to increase the distribution of our world-class content in the US and the UK with our extensive and diverse catalogue and specially curated genre channels.”
“We are excited to work with world class entertainment publishers like Endemol Shine, to offer our customers the best possible entertainment slate across the globe,” said Jennifer Vaux, Director Content Acquisition at Roku.
Endemol Shine Group showcase their catalogue of content beyond linear through licensing and self-publishing content and curated channels across a variety of digital platforms.
Specialist true crime brand Reel Truth Crime features compelling crime content such as Crime Investigation Australia and Ross Kemp on Gangs; Restore is a home, garden and lifestyle channel which showcases popular series including Restoration Home and Build a New Life in the Country; and Wipeout Xtra is home to some of the best-loved physical gameshows such as the UK version of Total Wipeout hosted by Richard Hammond.
Crime Investigation Australia is a Foxtel Original Production; Ross Kemp on Gangs is a Tiger Aspect Production and Mongoose Production for Sky Television; Restoration Home is produced by Remarkable Television, an Endemol Shine company; Build a New Life in the Country is a Shine Production for Channel Five; Total Wipeout is produced by Initial, an Endemol Shine company, for BBC; Animal Park is a produced by Remarkable Television, an Endemol Shine company; Bananas in Pyjamas is A Southern Star Entertainment and Southern Star Singapore production developed and produced in association with the Australian Broadcasting Corporation; McLeod’s Daughters is a Millennium Television production for the Nine Network Australia; Wipeout Australia is an Endemol Southern Star production for Nine Network Australia; Wipeout Canada is produced in association with Shaw Media, Endemol Argentina S.A, and Lone Eagle Entertainment.